Consulting

Healthcare begins where people gather

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Details

Client

IC2 Institute @ the University of Texas

Year

2023

Service

Research Strategy
Healthcare Systems Design
Stakeholder Engagement
Civic Infrastructure Design
Executive Communication

Brief

We reimagined public libraries as civic health infrastructure: trusted spaces capable of bridging gaps in access, education, and preventative care. Rather than building new facilities, the opportunity was to activate existing community institutions as decentralized health nodes.


The project explored how telehealth, AI-assisted navigation, and secure data systems could be thoughtfully integrated into library environments without disrupting their cultural role as open, democratic spaces.


The goal was not to medicalize libraries. It was to expand their relevance in a changing public health landscape.

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Details

We began by listening.

Research & Discovery

Through more than 30 interviews with executive directors, librarians, healthcare leaders, and community members, patterns emerged around trust, accessibility, and systemic friction. Libraries were already operating as informal support hubs — assisting with insurance forms, job searches, digital literacy, and social services.

The central design question became: how might we formalize this quiet role without compromising the integrity and openness of the space?


Systems Design & Framework

We mapped user journeys across healthcare access points and identified where libraries could serve as stabilizing intermediaries: offering Telehealth access rooms, AI-assisted health navigation kiosks, and privacy-forward digital support tools.

The result was a systems-level framework positioning libraries as preventative health touch-points, civic architecture capable of supporting community wellbeing without building new institutions from scratch.

This project reframed infrastructure as coordination.

Details

We examined how public libraries quietly operate as trust infrastructure within their communities.

Discovery

Rather than viewing libraries as passive civic buildings, we analyzed them as active nodes within broader social systems. Libraries are among the few institutions that remain open, trusted, and accessible across socioeconomic boundaries. That positioning created an opportunity.


We studied how individuals move through healthcare access, from information seeking to public services available, and identified moments where friction, confusion, or digital barriers interrupt continuity. Libraries were uniquely positioned to reduce those breaks.

The design work focused on strengthening existing trust rather than imposing new systems. By integrating telehealth capability, guided digital navigation, and privacy-conscious support structures into familiar spaces, we created a framework that expands healthcare access through coordination, not construction.


This project repositioned civic space as latent healthcare infrastructure, ready to be activated with thoughtful design.

Details

Client

Nike

Year

2022

Service

Brand Identity

Brief

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